Privacy Policy
Categories of data processed
- Once you use MAX KIRANA, our system automatically collects information from the system .The following data are collected among others:
- User's browser type, language and version
- User's operating system
- The IP address of the user's device
- Date and time (time zone)
- Access status / http status code
- Websites from which the system of the user on our website reaches
- Websites and events that are requested by the user's system via our website (e.g. certain offers, supermarkets, regions)
- Search requests by the user and search results
- Location region of the user (to the extend enabled by user)
- Login of the user (if used)
- Volume data transmitted
- Web analytics data and pseudonymous user profiles (IDs)
- Errors, technical malfunctions
- Furthermore, we process the following personal data in case of a contractual relationship between you and us or you have the data transmitted to us otherwise e. g. login, newsletter or contact form.
- We store the data in our log files. If an error occurs at an interface query, we also log the ID (pseudonymous identification), the IP address and the relevant HTTP request and, if used, the email of requesting user to enable subsequent error analysis and correction.
Legal reasons and purpose of processing
- We process your data solely on the basis of one or more of the possible legal basis.
- The personal data may be processed in particular because of a contract or the implementation of pre-contractual measures, if there is an agreement, due to a legitimate interest or a law, and to protect the vital or public interests.
- Users can register at MAX KIRANA using login services as mentioned below. The collection and processing of this data is for the fulfilment of the usage agreement between us and the user.
- Your e-mail address collected during registration or during the performance of the contract is used also to generally notify you by e-mail about own similar goods or services, as well as existing subscriptions or MAX KIRANA. The processing of the e-mail address in this case is based on our legitimate interest in the application of our goods and services.
- We also use your e-mail address to send you our newsletter if you have given us your prior express consent to receive a newsletter or advertising. In this case, we use your email address to send you the newsletter .You can withdraw your consent to the use of your e-mail address for such purposes at any time in writing or in text form at the above contact details with effect for the future.
- On the internet, each device needs to transfer data with a unique address, called an IP address. The at least temporary storage of the IP address is technically required to enable delivery of the site to the system of the user. Our server store your IP address for up to certain period of time for our own security and billing purposes before pseudonymization by servers. Because the repeated automated reading of Web sites (so-called. Scraping) is complicated by acquiring the IP address. Moreover, we collect (without passing on to our advertisers) if users repeatedly click certain advertisements.
- Purpose of our services is to show users regionally relevant information. This so-called geo-localization, that is the assignment of a visit of a website to the place of such visit, is provided on the basis of the anonymous IP address and within the geographical level of regions. Moreover, the user can give the consent for detecting the actual location of the device and withdraw such consent by means of the device.
- Data processing operations that are not covered by one or more of the aforementioned legal bass, are carried out when it is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child .A legitimate interest is deemed to exist if the data subject is a client of MAX KIRANA (usage agreement). If processing of personal data is based on this, our legitimate interest is in particular the implementation of our business towards the welfare of all our employees and our shareholders.
- Our legitimate interest to be able to offer tailor-made products, to inform you of our products, innovations and quality characteristics, and constantly improve our services and products, thereby also increase our revenue, is the legal basis for processing data for the purposes of big data, direct marketing (own Advertising and advertising of third parties), usage-based online advertising, web analytics and advertising scoring (merging of different selection criteria for the appropriate advertising). By (also not technically necessary) cookies, we learn how the website is used and how we can improve our services constantly. We recognize that advertising prompted to visit our website (so-called. Conversion tracking). We can identify
Important Points